Protecting our mountains and preserving them for the next generations is a big part of who we are as a brand, that’s why we support Protect Our Winters UK. You can read more about their mission at @protectourwintersuk ❄️⠀⠀⠀⠀⠀⠀⠀⠀⠀
Did you know that all our winter wear is shipped to you in recycled packaging and we use 100% cotton pouches you can reuse again and again.⠀⠀⠀⠀⠀⠀⠀⠀⠀
📸 By Annie Sprattvia via Unsplash
Let's face it: most of the ski resorts in the world tend to look a like - whether it is the real deal in the Alps or something modelled after it elsewhere. The backdrop to this photo showing Vesa Rouvila standing on top of the crux of the couloir in Kirovsk, Russia is unlike any of that however. The contrast between the ugly soviet-era buildings and the arctic mountains in the area create together a surreal landscape with unique raw beauty.
How about this for a wall paper - I would say that the backdrop to this photo showing @vesavaino standing on top of the crux of the couloir in Kirovsk, Russia is unlike any other ski area. For some reason I really loved the contrast between the ugly soviet-era buildings and the raw beauty of the arctic mountains in the area.