It can be subtle. And it can be demonstrated through your brand voice, colors, and style on your website and marketing materials.
Even your choice of images or graphics you use on your blog posts and social media.
Your brand personality should be *real* and honest. Something that is genuinely you.
It should also be consistent in all that you do.
When I was touring the @vestahomeshow here in Memphis, this pillow and chair completely embodies the quirky style of the room they were in. And by looking just at these 2 pieces, you can tell everything you need to know about the rest of the room’s design.
Fabulous Friday guys! Have an awesome weekend. Take some time out for you. Catch a movie, take a stroll, read a book, cook your favorite meal, hang out with friends who make your sides hurt from laughing. Enjoy!
On top of being a personal development blogger, a full-time student, an Instagram influencer, I am also the social media marketing intern at @createcultivate.
I am not a machine, nor am I a robot. Just because I am a solopreneur in college, that does not mean I have to be grinding, studying, and working 24/7. Yes, the grind does stop.
And yes, there may be people pushing themselves to attain their goals while I am focusing on self-care. However, choosing to take a break, get adequate sleep, and attend a drop-in fitness class like yoga does not equal to falling behind.
Plus, doing these activities will help me stay away from burn out.
You are not a robot, so do not shy away from vulnerability. For instance, if you are going through a rough time, and you rather talk to your mom on the phone than work on your side-hustle, go right ahead.
If you did not reach your monthly goals, but you are known for hitting your targets, admit it, and share with others that you tried but failed.
You are a person who has feelings and weaknesses — one who deserves to take it easy when needed.
Right before the bike pump appearance on a FB live today 😂⠀
Do you want to know if you can afford to hire someone to help you in your business? If so, check out the Facebook live I did today inside my Facebook group. Join with the link in my profile :)
4 109 hours ago
A question. What’s working in your business? What isn’t?
If something isn’t working, it doesn’t mean you are failing, it just means you need to try a new tactic. Get back to the drawing board and approach the problem from a new direction. Solicit some ideas from others.
📈 Data-driven sales involves collecting and using specific metrics to inform all sales decisions, from lead generation to up-selling.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Utilizing such an approach becomes an invaluable asset to businesses. It helps prevent the pursuit of bad-fit customers, which saves time and money and increases productivity. Data insights can also reveal new opportunities that good old intuition can’t detect.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Intrigued? Here’s how to implement it in your business:⠀⠀⠀⠀⠀⠀⠀⠀⠀
➡️ Set an objective. What is a business goal you want to achieve? Note what questions arise from your objective. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
For example, if you want to increase the quantity sold of a certain product, you might ask the following: How many units have I sold over a certain time period? Are more of these products being purchased by new or returning customers? Where have my leads come from in the past? And so on.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Then identify which sales metrics you can use to answer these questions. As your objectives change so will your questions and metrics.⠀⠀⠀⠀⠀⠀⠀⠀⠀
➡️ Build a distinct sales process that can be repeated with every customer. With an established process you can see which parts of your approach are working and which ones aren’t. A standardized process also allows you consistently track your desired metrics. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Keep in mind when making changes to your sales process, make one change at a time so you can collect insights as to if the change is beneficial. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
➡️ Track and collect data from every sales interaction, whether you receive no response or turn a prospect into a customer. Even if a sale is never generated you can derive valuable information like where the prospect came from, how they were contacted, why they were qualified as a lead, and if they went to a competitor instead.⠀⠀⠀⠀⠀⠀⠀⠀⠀
💬 Do you make decisions based on data or intuition or both?
Yo, this message is so powerful🔥
👇🏼Tag a friend that need to see this
45 4510 hours ago
HOW ARE YOU SHOWING UP?! ✨💛✨
It’s Friday morning and really the last thing I want to be doing is working. Who’s with me?! BUT I know I have exciting projects in the works (which I cannot wait to share with you). And I know that once I get started it’ll be hard to stop today. 💛
So how are you showing up today? Online and offline? ✨
I started my day with a ride @rebel and doing the #EverythingIsFigureoutable morning printing to make sure I show up with energy and excitement. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Graphic created by the amazing @theblogstop 💛 If you haven’t seen her site rebrand it’s time to check it out.
One large step for womankind 🚀 NASA reached a milestone on Friday morning when Jessica Meir and Christina Koch undertook the first all-female spacewalk.
9 66011 hours ago
🍾𝓣𝓱𝓻𝓸𝔀 𝓽𝓱𝓮 𝓬𝓸𝓷𝓯𝓮𝓽𝓽𝓲 𝓲𝓷 𝓽𝓱𝓮 𝓪𝓲𝓻 𝓵𝓲𝓴𝓮 𝔂𝓸𝓾 𝓳𝓾𝓼𝓽 𝓭𝓸𝓷'𝓽 𝓬𝓪𝓻𝓮!
Are you working on a new project? A new launch / product release / or maybe an uber secret group program....?😎
Well, if so then I'm calling you out today! If you're starting to work on a new project, you need to make sure you have the right tools and strategies in place BEFORE you even start planning!
Say, what? 😱 Sam just said we need to do something BEFORE planning? Who is this atrocity typing this post and what have they done with Sam!?
It's me guys, I swear! Planning, as you know, is my one true love, but guess what?! I gotta be prepared to plan!
You can't just start planning willy nilly with no organizational platform or a clear idea of the strategies you intend to use to properly plan and make your project a success!
Before you start planning you need to ensure you have:
💡Some sort of organizational structure to create your plan in
💡A good idea of where you want your project to go
💡A clear strategy for how you will plan and set up the project 💡A clear strategy for how you will execute the project
💡And.... A crap ton of coffee!
Ensuring you have these things set up before you plan will ensure your project has the greatest chance for success💸!
If you're finding yourself struggling with getting the most out of your projects, today is your LAST DAY to get a complimentary project planning & strategizing session with your Professional Project Manager! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
If you want this valuable power session without having to dole out the moolah, head to the LINK in my BIO to enter the GIVEAWAY! Winner is picked TONIGHTTTT!!!! 🍾
THIS is the most insane HIGHLY-PACKED VALUE for a low-end offer I have ever created to date! 😱⠀⠀⠀⠀⠀⠀⠀⠀⠀
In short? This will SAVE you time and money.⠀⠀⠀⠀⠀⠀⠀⠀⠀
The aftermath? You will free up MORE time and generate MORE MONEY in your business.⠀⠀⠀⠀⠀⠀⠀⠀⠀
SERA’S ULTIMATE 1:1 CLIENT PROCESS BLUEPRINT + SWIPE FILE BUNDLE IS HERE! 🎉🎉🎉⠀⠀⠀⠀⠀⠀⠀⠀⠀
And the best part of all?⠀⠀⠀⠀⠀⠀⠀⠀⠀
To celebrate the weekend and THIS epic launch with you... instead of the regular price $49, you can get yours now for just $19!⠀⠀⠀⠀⠀⠀⠀⠀⠀
Plus EPIC BONUSES for everyone who purchase! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Spoiler alert: One of private clients used ONE of the sales activities included in the bonuses and gotten $2.5K in ONE DAY #justsayin ⠀⠀⠀⠀⠀⠀⠀⠀⠀
So if you want it, CLICK don’t scroll.⠀⠀⠀⠀⠀⠀⠀⠀⠀
More specifically, click the link in bio @seralodesign to get yours now - seriously. This WILL blow your mind! 🤯🤯🤯
1 2013 hours ago
Accurate representation of current mood, ready for the weekend but also planning my own personal brand photoshoot for @saltykatcreative it is a little crazy & I’m going a little crazy 🤯 but I’m also excited to bring some updated imagery to the website and give y’all a more visual view of what my team does! Not to mention working with @annapantarei is always amazing! I don’t get in front of the camera often but she made me look & feel amazing. 📷🌊📷💕———————————————
If you are still reading past this point then let me go on to share my little lesson of the week. There is room for us all out here in the world, for all the makers & creators & artists so believe in yourself, the rest will come. The imitators will weed themselves out, I PROMISE because they won’t have the drive to put in the hard work it takes to build something amazing! I few of my #bossbabe friends have been struggling with this lately (as have I) so I just wanted to send some positive vibes out for all us working hard & chasing dreams. 💕💕💕——————————————— #moretolife#disrespecttheimpossible#crushinggoals#sidehustler#beyourownbosstoday#solopreneurlife#hustlewithease#veteranowned#hustleandheart#femprneur
My #WeekendFeels : Gotta have sustenance. The past few months have found me working more than 40-hour workweeks, and I am now paying terribly for neglecting myself---physically, emotionally, mentally. When you're a #solopreneur , you tend to push yourself much much harder than when you were employed. And while all my previous jobs have been challenging, (in fact, I wouldn't be where I am today if it weren't for those jobs), there is that fear now as an entrepreneur that if I don't move, the business stops too. As they say, interior design (or any #freelance career, for that matter) is 20% design, 80% business. So I literally have to write down in my planner "TAKE A BREAK" or "NO WORK DAY", just to create those precious periods of rest that my body, mind, and soul crave.
On other news, all but one of my indoor plant babies have died, but all the outdoor plants are thriving. Yes, I am that rare #interiordesignprofessional who cannot keep them plants alive in the house. Blame it on our sunlight-starved home. Don't bother recommending plant varieties that work well in the house---I've tried them all, and killed them all 😭😭😂😂 Guess I'll have to stick to faux plants indoors for the meantime. Will try my luck again if and when we move to a house with more windows 😂😂😂🏡
📸 from @the_ivorymix#solopreneur#entrepreneur#solopreneurlife#freelancelife#womanpreneur#mompreneur#workingmom#workathome#interiordesignbiz#interiordesignbusiness#plantlife#blackthumb#plantkiller 😭 #plants#sustenance#nourishment
As I sit 20k deep in the *ugly* first draft of my freelancing book, one thing has become crystal clear. I never had a game plan.
The truth is I never EVER wanted to freelance. I ran businesses for other people in my mid-twenties and I hated it, so why would I want to do I it for myself? No salary? No benefits? No thanks.
That was until I had mental breakdown of course, then something had to change. I realised a few years into my recovery that I was not going to flourish (or even survive) under someone else’s watch. So took steps to become freelance.
That certainly wasn’t my game plan. And I still don’t have one. I have goals and hopes and dreams (my own duck pond would be nice) but isn’t that all part of the freelance life? We don’t need to adhere to structure if we don’t want to. We fly free!
Do you have a game plan? Tell me about it 👇🏻👇🏻👇🏻
22 3817 hours ago
👿 DES DÉFAUTS ? MOI ? 👿⠀⠀⠀⠀⠀⠀⠀⠀⠀
Afin d'apprendre à mieux te connaître, je t'invite à partager avec nous tes 3 principaux défauts 😋.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Et toi ? Me diras tu ! Et bien je suis : impatiente, impulsive et insatisfaite chronique. Du point de vue de mon entourage, mon pire défaut est mon manque de confiance en moi ... Comme quoi, la perception que l'on a de nous-mêmes n'est pas la même que celles des autres !⠀⠀⠀⠀⠀⠀⠀⠀⠀
Je suis Marion rédactrice web spécialisée en stratégie de contenu et image de marque. J'aide les entrepreneurs et les blogueurs à gagner en visibilité grâce à des contenus uniques optimisés pour le référencement naturel et en accord avec leurs valeurs.⠀⠀⠀⠀⠀⠀⠀⠀⠀
41 3621 hours ago
Why is personal effectiveness🕧 important to you?🚀.
For me, it means using my time wisely and having personal systems that allow me to work from anywhere, and avoid burnout.
In this episode, I share the strategies I have developed to manage myself as an essential asset of my business. 🚀You will also learn a time-blocking strategy that has made a massive difference in my personal effectiveness, and the productivity apps I couldn't live without.
Go to the link in the bio to listen!
Please take action to build new revenue streams💰 to fund your lifestyle 🌏🏖️🖌️ and give back.
WHAT A VOMIT-COVERED CAR SEAT HELPED ME REALIZE ABOUT MY BUSINESS. 🤮
Friday I had the distinct pleasure of cleaning out a car seat full of vomit.
How’s that for “real”???
I took a step back from full time business mode and to spend a little time with my tiny humans last week.
However, the reality that I am no longer the primary SAHP sank in VERY quickly and manifested as lack of enthusiasm in almost EVERY task I was faced with. 🙄
It’s not necessarily that I didn’t want to do the things…(I mean, that was TOTALLY part of it - I won’t lie🤷♀️)
But it was more of “Am I even good at this??”.
Enter vomit-covered car seat.
(Seriously, who themes content around this stuff???)
My entire way out to the car I was remembering the trauma from the first time I had to do this.
Figuring out how to take apart all of the intricate padding and put it back together ACTUALLY had me in tears - and now I was way out of practice!!!
“I’m not good at ‘mom stuff’ anymore,” I thought.
This was about to be a disaster.
As I carefully thought about which parts come out first and where belts feed in and out, it all came back to me so fast.
I still remember that first time, but this was nothing like it. 🤯
I remembered how to take that entire seat apart like a pro and was even able to do it without touching any actual vomit.
SO the lesson here in this disgusting story is that you’ve come a freaking LONG way.
Though things may not look how you want them to right now…
(Which, get used to it...you’re an entrepreneur - we are NEVER satisfied.)
...look behind you for a sec at just how far you’ve come.
The progress is incredible. 💪
So for the love of all things good and right PLEASE give yourself some credit this week.
Celebrate the feats you’ve conquered, the success you’ve had, and the lessons you’ve learned.
Every day, every second you’re getting better and better.
Don’t miss that.
(And if you want to know how you can make powerful content from a vomitty situation, we should def chat.😘)
THE KEY THING YOU NEED TO FOCUS ON TO UP-LEVEL YOUR BUSINESS.
It all comes down to this one question.
What is it that you are looking to create through what you do?
🙋♀️Consistent flow of happy clients?
🏝Laptop lifestyle somewhere in the tropics?
🙏Creating a difference through your work?
It makes complete sense for us to focus on the things that we think would enable us to achieve our goals.
So the most logical thing we focus on is to have the consistent income stream.
Which takes us down the path of creating:
Now these are important, but we get too caught up in taking all the “right” steps, that we forget to see the bigger picture.
And we overlook the fact that our thinking is essentially backwards.
When we solve the major struggles of our target audience, the word gets around.
When we create something that is valuable for our clients, we attract the equal value back to us.
Through trust, through word of mouth, through our reputation as the thought leader, through providing something unique, through our relatable story, through creating something IMPACTFUL.
So shouldn’t then the IMPACT be the starting point?
What lasting value are you adding to your people’s lives?
What is the one major problem you are solving in way that hasn’t been done before?
This is your starting point, then comes your strategy.
When we focus on creating IMPACT, the money piece follows with much more ease.
If you need clarity over what it is you are creating and WHY, book a free 60-minute call with me.
During these calls, we typically do the 3 Pillar audit of your Business, Finances & Mindset to give you the full picture of where you are at, where you are going & where your gaps are.
Link through my BIO.
14 6118 October, 2019
If you look close enough you might be able to see a sneak peek of a new branding project that is coming soon 🙊
You bet your bottom dollar I was so excited and loved this branding so much that I decided to include it in my brand photoshoot before it has even been revealed... in fact, it was before it was even approved! 🤣
But I am SO excited to share this one with you all very very soon. Think wellness meets sustainability and mix that with some gorgeous earthy tones and you’ve got yourself a killer of a brand 🤗
Happy Friday my friends! ✨
✨✨ Fewture Spotlight ✨✨
•••••••• Meet Cylan Griffin. 12 years old, 6th grader at HFCS. He is in National Beta Club, STEM, Student Ambassador, and is instilled with the qualities of a natural born leader. He has been studying Aviation for the past two years. He has completed online courses thru Canva University, scoring a 92%, 3.6 GPA upon completion. He now has taken a leap of faith at 12 years old and has started accumulating flight hours in the air and in the classroom with a private instructor at a local aviation school where he will be obtaining his private pilot certificate/license by 14 years old, 16 years old flying solo, 18 years old he will have his private charter license and will be able to charter others for a fee. He will have 4xs the amount of hours by the time he is 18 years old to apply at the local airports and airlines. He plans to succeed at Howard or Xavier University with a major in Aviation Science with a minor in Aviation Management. His goal is to work for British AirWays and fly internationally!
7 2317 October, 2019
I remember two times having distinct impressions to become a teacher. One was while watching TV, a commercial came on & it was one of those PSA type ads & a celebrity shared a few inspirational words, then said 'become a teacher' or something close. 😊
Another was while I was in college & a Holocaust survivor came to speak. Her words & experience seared through my soul. I went on to read her book & am still moved by the way she chose to live her life (the book is All But My Life if you're interested). I recall a strong impression, again while listening to her, to become a teacher.
These came at a time when I naturally thought that a public school teacher was the way to direct these impressions. So that's what I did.
I enjoyed & even loved being a teacher at a junior high, but what I've come to know is those experiences were revealing a deep part of my identity.
I am a teacher.
That showed up in the junior high classroom, and it has continued to show up in my home, in volunteer opportunities, in speaking opportunities, in my desires & my dreams!
Who you become has a lot to do with who you believe you are. And who you believe you are has a lot to do with the relationships you're able to create.
Who are you?
Share one part of your identity below; I'd love to hear!
My private group is live🙌
Are you a male entrepreneur that is looking to be a high performer in all areas of your life? .
No one understands the life of an entrepreneur unless you are own. It requires a crazy lifestyle and more sacrifice then you can ever prepare for. .
I personally know what it can do to you if it is not approached the right way. .
Your business is an extension of your personal life. If you are neglecting your health, mindset, and relationships you will experience bottlenecks in your business. .
This is why I created this Facebook group to not only be a place to provide deeper content and more impactful trainings to help you in these areas, but as a place for guys to truly connect and open up. Quality connections are so important to growth. .
If you want to be apart of this group head over to the link in my bio and submit your application to joint. I look forward to meeting you in there🙌
. #soulconnection#privategroup#selfdevelopmenttools#selfdevelopmentjourney#maleentrepreneur#tribes#purposedrivenlife#purposefulliving#entrepeneur#entreprenuership#soloprenuer#solopreneurship#solopreneurlife#growthmindset 🌱 #limitlessmindset
Ahhh, October. When you come around, I welcome you with open arms! When it comes to fall weather, I’m a HUGE fan because cold weather is my jam. What about you? Do you like the crispness of fall or do you prefer the summer heat?
Sign up for my newsletter (link in bio) and find ways to make this the best autumn yet for your financial future! .
How to create a clear engaging navigation for your website 👩💻
It can be super tempting to get creative with your page names or just opt for including the standard 5 pages in your header navigation. I totally get it!
But your header navigation is prime real estate 🏡. So let’s make sure that you set it up to keep your site visitors happy 😊 and engaged on your site.
Learn 3 simple, but powerful tips to do just this in today’s post.
👉Click on the link in my bio to read the full post.
I feel in total alignment after spending this past weekend at the @nomadsummit ! .
The past 5 months have been a struggle. Even though I accomplished everything I set out to accomplish this year, I was still waking up nearly every day unhappy. .
This goes to show you that more money and more success doesn't necessarily equate to more happiness. .
This weekend shook me up in a good way. I feel refreshed and ready to live each day intentionally. I am making sure that everything I do in my business and personal life is in total alignment with my values. .
No more doing things out of a sense of obligation. You can't help anyone else until you help yourself. .
Pouring from an empty cup is fruitless so fill your cup first and then get out there and kick a**!
What are you going to do today to ensure your cup stays full? #trippinmomma
Burnout is NOT a prerequisite for success.
One more time for the people in the back.
BURNOUT IS NOT A PREREQUISITE FOR SUCCESS.
If there is one myth I want to bust through my coaching, it is the belief that burnout is a badge of honor that you earn on your way to success.
Stress is necessary. Doubt and insecurity are inevitable along the way.
Burnout is NOT. Rock bottom is NOT.
We can cultivate our resilience. We can foster a growth mindset. We can create success rituals and mindful practices to help us recover from stress and overcome doubt. If we are intentional, and we address these things ahead of time, we can achieve great things without burnout.
Are you with me on this? Are you ready and willing to do the work ahead of time, to prevent burnout? If you've already experienced burnout, are you ready to do the work to make sure it never happens again?
Because your resilience contributes to the emotional wellness of our world. Cultivate it. Bust the myth through fierce dedication to your own wellbeing.
Show us that healthy entrepreneurs can dominate.